In this newest book from Marc Bekoff, professor emeritus of ecology and evolutionary biology at the Univeristy of Colorado, Boulder, six compelling rationales for changing our approach to how we treat animals of all species are solidly presented and edified for the reader.

Bekoff utilizes anecdotes with statistics and facts drawn from a wide range of sources which brings a balance to both the tone and message of the book. Without becoming maudlin, Bekoff exhorts the reader towards not just putting more thought into our treatment of animals, but coupling that thought with action, from cutting back on the meat consumed (or considering non-factory farm sources where available and practical) to their use in laboratories and entertainment venues to “management” techniques of our wild neighbors.

Addressing not only how we think of animals but also how we don’t think of animals and our impact on them in our day to day lives, The Animal Manifesto is a though provoking and compelling read. Highly recommended as either an introduction to Bekoff’s philosophy and approach toward our animal kin or as a continuation from his earlier works, The Animal Manifesto will not disappoint and will assuredly enlighten.

For those living in the Boulder/Denver area, Professor Bekoff will be appearing at the Boulder Bookstore on Wednesday, February 24 at 7:30 to speak about and sign his book.

From New World Library and available at your local, independent bookstore. (Shop local, shop independent, and tell ’em you saw in on Elephant Journal!)