Bonus update: for more similar but even better and more thorough awesomeness, here. For more Ashton, here.

“Opportunity looks a lot like hard work.”

I have to be honest: I generally don’t pay any attention to either Ashton Kutcher or the Teen Choice Awards, but after several episodes of this appearing in my Facebook newsfeed by intelligent friends who I admire both as people and as parents, I had to take a look.

Watch this for yourself, and, if you’re a parent, please show it to your kids.

Celebrities hold a lot more clout than independent-thinking adults often want to admit—and thank goodness that one of them said this:

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Ed: Bryonie WIse