We simply aren’t doing enough. Organic is only five percent of the overall market.

The current food system is so dysfunctional it’s hurting our kids. One in 88 kids are going to be autistic—this has a lot to do with the chemicals in our environment and the 1.2 billion pesticides used.

“We need to be a cooperative group together. Let’s not create ‘them’ and ‘us’ between the management and the farmers.”

Waylon served as video host at Natural Products Expo West, the biggest “eco” foods and products gathering in the world, where small companies go to make it big, and huge companies go to gobble up promising newcomers, and groceries go to see who they want to feature on their selves. Among this grand coming together of “business” and “green,” Waylon admires a few entrepreneurs for walking their talk. Organic Valley is one such.

Here’s why:

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