Have you heard of OTT PLATFORM?
OTT -over the top or also know as video streaming is in the news these days…
Do you know why?
Read on…
The recent covid report stated that the consumption of videos on streaming platforms has been increased enormously.
Watching movies have shown an 83% growth in the lockdown period
The dose of entertainment during the lockdown period has led to increasing the demand for television and OTT markets all over the world, with Indians getting addicted to historical pieces, mythological stories, and supernatural thrills during there lockdown time.
COMING TO OTT PLATFORM…
Due to COVID-19, there is a huge demand for education apps, along with streaming services. Most viewed content by the audience includes fiction, thriller, history, news, supernatural, and mythology.
The growth of OTT was spotted by the GlobalWebIndex Entertainment flagship report as well. It stated that in every age bracket, “internet users watch more broadcast TV than online TV, despite year-on-year drops in broadcast engagement”.
“India’s streaming market is one of the biggest and fastest-growing in the world Along with Netflix and Amazon prime, the recent growth of Indian OTT players, which include Voot, AltBalaji, Zee5, and MX Player has also increased enormously
I would like to show some of the stats about COVID-19 nad OTT PLATFORM JOURNEY
Just imagine how much revenue these OTT SERVICE PROVIDERS are earning in COVID-19?
This is just to show how our OTT industry is growing and what would be the revenue of the industry.
FOR REAL-TIME …
- https://www.alliedmarketresearch.com/assets/sampleimages/over-the-top-market-1559284273.jpeg
- https://www.alliedmarketresearch.com/assets/sampleimages/over-the-top-market-1559284259.jpeg
you can go through these statistics for your Ref.
HOPE this might help you in giving a brief of how video streaming is booming in India and all over the world.
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