A few months back, our friends/colleagues at Mighty Karma came by our green-lite downtown Boulder Victorian ex-offices and did a photoshoot of our staff and friends (some of whom just happ’d by) of Playback Clothing—a brand-spankin’ new ecofashion company initially known as PurePlay. Their duds are hip, comfy, made of recycled yarn (!) and, I’m happy to say, fit people who aren’t (yet) fat (meaning the arms are long enough).

I’ve been meaning to post some photos from the catalog forever, but my laziness proved even more powerful than my vaunted vanity. 

Click on any of these photos for a bigger, better view of magazines, bikes, bikes with magazines, ex-elephant editor Heather Mueller, Puja, or Mathew of econsciousmarket.com (check out the hot new redesign!)